ZAPP
Brand development and social launch

For start-up Zapp, I worked as Creative Lead responsible for Creative direction and delivery. We helped the newly established in-house team to develop their brand guidelines, social media, event and video work.

We branded partnerships Wireless Festival, Chelsea Football Club and none other than Jamie Laing for specific social campaigns. Working with Zapp was fun, fresh and fast paced brief. Post-Covid, Zapp was in a rapid period of growth and we had to keep the momentum going.

Our target audience was Gen-Z and Millennials we grew the social following from 2.4k to 11k in 3 months.

Zapp had more followers than any of its competitors, by at least 3.14% in an aggressively competitive market.

Our social strategy continued to go from strength to strength and highlighted partnerships and using influencers as part of Zapp’s content.

Brand development | Social | Event design | Motion | Art direction